Trammam wrote:Hi All,
Just so you know where I'm coming from on this issue, I'll give you a little of my background. I am a 62 year old grandmother of 2, who are just getting to the age to learn to ski. We have a townhome in June, and picked June Lake for our second home because it was so different from Mammoth in character ( not better or worse ) just a more family oriented area. Our goal was to provide a place where we could enjoy each other year round as a family. Both of my sons ski, but their wives do
not. They have tried skiing but I think they have found the whole getting ready--ski rental, clothing, chairlift ride all too much and therefore are not on board with the whole idea. I think the hassle factor has, so far, not outweighed the thrill of sliding down the mountain--and as we all know for young families, if Mama don't like --it don't happen.
For June to reinvent itself as a more family hill, it must appeal to the Moms of these families. A first class childcare facility would be on my list, along with packages that include clothing, skis, lessons, food and daycare. Putting a child on J1, even with an adult, is a harrowing event. Most parents really don't like the idea, no matter how beautiful that ride can be.
I realize that a gondola won't be appearing any time soon, but maybe, a few transportation cats could be put into service to get the younger skiers and their timid adults up the hill would be a great option. Perhaps they could be employed in the evening for a dinning at the top experience.
Howabout a Junior Ski Patrol camp for the tween group (10-14), that might include conditioning and safety training, akin to the Junior Life Guard programs so popular at the down south beaches. They could work on badges/levels at each camp they attend.
Adult night out, where the kids are provided dinner, a movie, popcorn etc and the local restaurants have a shuttle so mom and dad can have a couple of glasses of wine.
Marketing the hill and the experience to young families seems like the way to go to get families hooked into skiing. Making it easy and convenient to families should be the model. For more the more experienced skiers, keep the shuttles
going over to Mammoth, June is special, the people of the community are special. Mammoth Mtn.can make June work and both mountains can benefit.
I like the way you are thinking about this. I know that when I first took my kids to June, it was in the days when the QMC was still running, sop there was no problem with J1 freakouts.
I see as the worst episode of Dave McCoy's career was when he bought too heavily into the Yan company's products. The faults on the detachable chairs could be fixed, but the QMC and the People Mover at MMSA Main Lodge were predictable disasters whose most economical "repair" was to rip them out, leaving steel memorials to their failure.
I never could figure out why pieces of older chairs (or even the original gondola) were not recycled at June.