If you were the CEO, what would you do to 'fix' June?

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Re: If you were the CEO, what would you do to 'fix' June?

Postby TonyC » Mon Oct 29, 2012 1:54 pm

That's an interesting thought - Dave buying June. OF all the possible 'players' his name alone would substantially ignite interest and improve attendance.

Magic Johnson was the big name in a group of investors who bought the Dodgers and everyone went nuts. It seems like in the skiing world (especially the area around Mammoth) Dave's name carries a lot more weight and excitement than even Magic Johnson does in LA.

Magic is window dressing for the Dodgers. The name in that deal that matters in terms of baseball expertise is Stan Kasten. Dave at 97 would be window dressing. If he thought he could still run a ski area day-to-day he would still have control at Mammoth. Anybody remember that L.A. Times picture of Dave in tears as he signed away control of MMSA in 2006?

It seems like pretty much if anything had been done differently over the last 25-ish years it would have likely had a better outcome than what was done.

If Dave doesn't buy June Mt. in 1986 it would have died long ago. Dave did what people want now in terms of facilities upgrades. The QMC was a classy way to get those beginners/families up the hill. Too bad it was a flawed technology and had to be taken down. At the time it was taken down it was the mid-1990's and Mammoth skier visits were down 1/3 from when Dave bought June. Thus back to the J1 and the reluctance of anyone to throw big $ at that lift access again.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby gowithapro2009 » Mon Oct 29, 2012 8:43 pm

I am hoping Davey McCoy is rounding up some investors. If he was is there anyone else who could seriously be an investor? Bow wouldn't this be a touche.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby Biker395 » Wed Oct 31, 2012 7:52 am

Some years ago ... no ... make that many years ago, I went skiing at a place in Colorado called "Irwin Lodge."

It wasn't reachable by car ... you had to snowmobile about 5-10 miles to it. And once you got there, it was a mid-sized bunkhouse with a big dining area surrounded by perhaps 20 or so rooms. Right near the entrance was a bar not unlike June's "Antler Bar."

Image

The Irwin Lodge sat at the base of a ski resort without any lifts. They took you on the runs by giving you a snow cat ride to the top and letting you ski down, typically in the untracked powder stashes. The result is that you got something akin to a heli-ski experience for about 1/3 the price.

So someone explain to me why this couldn't be possible at June Mountain ... at least for this season? There are already guide services for backcountry skiing in the area.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby spinheli » Wed Oct 31, 2012 9:53 am

That old Irwin Lodge operation went under quite a few years ago. I was hiking up there maybe 4 years ago, and the lodge was a huge empty shell. You could look in the windows, and see a giant empty space. It was an old hunting lodge. The new Irwin Lodge cat skiing stages out of CB and uses a much smaller cabin near Irwin. The terrain there is pretty sweet; much better and more expansive than inbound June. I have some family in CB, and really should make it there for some cat skiing.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby Oldskiier » Sun Nov 04, 2012 12:16 pm

I have a GREAT Idea ...... Make Mammoth A No Snow Board Area...Like Alta Utah..... and Make June Skis Area Snow Boards Only !!! WIN ! WIN ! :)....there that was easy uh :) ..... :lol:
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Re: If you were the CEO, what would you do to 'fix' June?

Postby MountainNut » Mon Nov 05, 2012 5:25 pm

Image

I think we should all go in on a co-op, buy up the old dame, this Irwin Lodge, call it the Overlook Hotel, and then go ski there (by Snowcat) in the Winter..

Tell ya what ... I'll even offer to stay there as the caretaker throughout the long difficult Winter with my wife and son..

Use that peace and quiet to complete a book I'm currently writing..

I'll bet the skiing there is quite fabulous during the Winter months.

No, long-term isolation and cabin-fever is no problem with me .. I'm sure the family will absolutely love it!
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Re: If you were the CEO, what would you do to 'fix' June?

Postby onegoodturn » Mon Nov 05, 2012 5:43 pm

MountainNut wrote:Image

I think we should all go in on a co-op, buy up the old dame, this Irwin Lodge, call it the Overlook Hotel, and then go ski there (by Snowcat) in the Winter..

Tell ya what ... I'll even offer to stay there as the caretaker throughout the long difficult Winter with my wife and son..

Use that peace and quiet to complete a book I'm currently writing..

I'll bet the skiing there is quite fabulous during the Winter months.

No, long-term isolation and cabin-fever is no problem with me .. I'm sure the family will absolutely love it!


Does anyone else have visions of "The Shining" ???
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Re: If you were the CEO, what would you do to 'fix' June?

Postby Photoho » Mon Nov 05, 2012 8:05 pm

That is exactly what I was thinking :o
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Re: If you were the CEO, what would you do to 'fix' June?

Postby mspamelablythe » Mon Nov 05, 2012 9:13 pm

^all work and no play makes Jack a dull boy....
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Re: If you were the CEO, what would you do to 'fix' June?

Postby ride395 » Tue Nov 06, 2012 8:43 am

Is June a boy or a girl cause that will dictate the majority my approach?
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Re: If you were the CEO, what would you do to 'fix' June?

Postby junebug » Sat Dec 15, 2012 6:29 pm

PerfectZero wrote:Open up a casino, top of J6. Done.


It does not fit the "Young Family"" profile but I like it. It is Federal Land--and therefore not subject to California Law.

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Re: If you were the CEO, what would you do to 'fix' June?

Postby junebug » Sat Dec 15, 2012 6:39 pm

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Re: If you were the CEO, what would you do to 'fix' June?

Postby onegoodturn » Sat Dec 15, 2012 7:07 pm

junebug wrote:
PerfectZero wrote:Open up a casino, top of J6. Done.


It does not fit the "Young Family"" profile but I like it. It is Federal Land--and therefore not subject to California Law.

wd


The top of J7 would be better. I think that there's more High rollers up there.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby Snow D » Sat Dec 15, 2012 7:12 pm

Put it at the base, even better... no sketchy ride up for all those wishing to part with their cash... ;)
Hmmmmmm, need something clever…. oh well, screw it.
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Re: If you were the CEO, what would you do to 'fix' June?

Postby Trammam » Tue Dec 18, 2012 10:28 am

Hi All,
Just so you know where I'm coming from on this issue, I'll give you a little of my background. I am a 62 year old grandmother of 2, who are just getting to the age to learn to ski. We have a townhome in June, and picked June Lake for our second home because it was so different from Mammoth in character ( not better or worse ) just a more family oriented area. Our goal was to provide a place where we could enjoy each other year round as a family. Both of my sons ski, but their wives do
not. They have tried skiing but I think they have found the whole getting ready--ski rental, clothing, chairlift ride all too much and therefore are not on board with the whole idea. I think the hassle factor has, so far, not outweighed the thrill of sliding down the mountain--and as we all know for young families, if Mama don't like --it don't happen.
For June to reinvent itself as a more family hill, it must appeal to the Moms of these families. A first class childcare facility would be on my list, along with packages that include clothing, skis, lessons, food and daycare. Putting a child on J1, even with an adult, is a harrowing event. Most parents really don't like the idea, no matter how beautiful that ride can be.
I realize that a gondola won't be appearing any time soon, but maybe, a few transportation cats could be put into service to get the younger skiers and their timid adults up the hill would be a great option. Perhaps they could be employed in the evening for a dinning at the top experience.
Howabout a Junior Ski Patrol camp for the tween group (10-14), that might include conditioning and safety training, akin to the Junior Life Guard programs so popular at the down south beaches. They could work on badges/levels at each camp they attend.
Adult night out, where the kids are provided dinner, a movie, popcorn etc and the local restaurants have a shuttle so mom and dad can have a couple of glasses of wine.
Marketing the hill and the experience to young families seems like the way to go to get families hooked into skiing. Making it easy and convenient to families should be the model. For more the more experienced skiers, keep the shuttles
going over to Mammoth, June is special, the people of the community are special. Mammoth Mtn.can make June work and both mountains can benefit.
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